No surprise. Except that it was CBS to take the plunge. (Although that's not a surprise either, since they were testing the waters with Viacom-owned Showtime airing MMA.)
The real question is whether or not this will force ESPN to cover MMA once CBS starts airing it.
What do you mean "force ESPN to cover MMA"? They already partner with Sherdog for MMA coverage and usually report results of big fights.
ReplyDeleteWatch Sportscenter Saturday night/Sunday morning. I am willing to bet they at least mention the Henderson-Silva fight.