1 hour ago
Monday, January 31, 2005
No More Passing Out?
"Have some beer. It'll wake you up." Now I am certain no one has ever said this to you. But that may change in the near future. According to Peter Carlson in today's Washington Post, Anheuser-Busch is rolling out its latest beer, one that contains 54 milligrams of caffeine. So is this a good thing or a bad thing? (It technically isn't a new thing since people have imbibed in Red Bull/vodkas for years and smaller brands of caffeinated beer have appeared in a few local markets.) But as Carlson sums up, "Until now, beer guzzling was a self-regulating activity. Sure, drinking too much made you do stupid things. But drinking too much also tended to make you fall asleep before you got into trouble. Passing out is nature's way of saying you drank too much, and it has saved many a beer drinker from acute embarrassment. But with caffeine keeping beer drinkers cranked up, there's no end to the fun. Which could get ugly."
Posted by Victorino Matus at 4:35 PM