Thursday, April 27, 2006

Worst Re-Brand Ever?

The Nintendo Revolution is now the Nintendo "Wii" (pronounced "wee"). The Big Brains at Nintendo Corp. explain:
While the code-name "Revolution" expressed our direction, Wii represents the answer. Wii will break down that wall that separates game players from everybody else. Wii will put people more in touch with their games...and each other. . . .

So that's Wii. But now Nintendo needs you. Because, it's really not about you or me. It's about Wii. And together, Wii will change everything.

So, dumbest re-brand ever? Post competing nominees below, please.


Michael said...

It's a pretty bad name. Nintendo fans tend to get beat up on the playground by the xbox and playstation bullies already. Now they're gonna get beat up and wii'd on.

Red said...

I think Miller has a new brand of beer called "Warm Piss".

That woudl be worse if it were actually true.

Anonymous said...

Worst re-brand? Clearly, it has to be Brendon's move to "WWTDD". Who in their right mind would ever consider leaving behind a tanned and toned little vixen like Jenny?

I heard that one time, she was at her cousin's funeral, and it was all sad, and she went up to the casket, and she touched her cousin's cheek, and the dude sat bolt upright, and started to masturbate.

I'm just saying.

Anonymous said...

Verizon. I didn't even know how to pronounce it for the longest time.

--See Dubya

Anonymous said...

Wait. Wait. WAIT.

Jenny's been branded? My God. My poor penis is going to be a bloody pulp by the time I'm done with it.

LB said...

That reminds me of an exchange on "The Kumars at Number 42":

"You know what I smell of? Wee."

"No, you don't. Who told you that?"

"I meant the French perfume. Oui."

Hei Lun said...

Remember OpenSource Media?

Anonymous said...

I would vote for Intel's Viiv. First, because they think "ii" is pronounced "eye" not "ee" (don't they know anyone in Hawaii?), and second, it looks like you can only use their product if you decorate from Lilek's Interior Desecrations.

- Rich

PS See Dubya, you mean it's not pronounced very-zon?

Anonymous said...

..and yes, alas, I put the apostrophe in the wrong place. So sue me!

- Rich

Anonymous said...

Nintendo has a long and inglorious history of silly names. They changed the relatively cool "Ultra 64", complete with snazzy logo, to the totally anodyne "Nintendo 64", with that stupid 3d "N". So let's see. . ."Nintendo 64", "GameCube", "Wii". That's not a screwup, that's tradition.