While the code-name "Revolution" expressed our direction, Wii represents the answer. Wii will break down that wall that separates game players from everybody else. Wii will put people more in touch with their games...and each other. . . .
So that's Wii. But now Nintendo needs you. Because, it's really not about you or me. It's about Wii. And together, Wii will change everything.
So, dumbest re-brand ever? Post competing nominees below, please.