9 hours ago
Sunday, February 05, 2006
I'm not saying there were any great commercials during Super Bowl XL, but there were a few good ones. My picks go to the Nextel/Sprint homage to Benny Hill and Ameriquest's mile-high club spoof. Not bad was ESPN's mobile ad to the tune of Chad and Jeremy's "A Summer Song." As for bad (or lame), I would say Gillette's Fusion razor (five blades!) is up there. No doubt you all have your own best and worst.
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I though the "Streaker" ad was cute, though not as good as "Zebra" from the same campaign. Also, the mudflap girl and Yosemite Sam made me smile. Nothing great, though...
Regarding 5 blades:
From the Onion:
Would someone tell me how this happened? We were the fucking vanguard of shaving in this country. The Gillette Mach3 was the razor to own. Then the other guy came out with a three-blade razor. Were we scared? Hell, no. Because we hit back with a little thing called the Mach3Turbo. That's three blades and an aloe strip. For moisture. But you know what happened next? Shut up, I'm telling you what happened—the bastards went to four blades. Now we're standing around with our cocks in our hands, selling three blades and a strip. Moisture or no, suddenly we're the chumps. Well, fuck it. We're going to five blades.
http://www.theonion.com/content/node/33930
I can't believed you bit on yet another commercial with a song lifted from a Wes Anderson movie.
I want to put in a good word for the "new" light beer commercial, only because it was an effective parody of the lite beer world (cute blonde woman catching a pass after she yells "I'm open,") with a twist (she's tackled hard by a male defender who then trash talks "you were open, but now you are so closed") and another twist (guilty pleasure assuaged when blonde finds her tackler in a bar and tackles him just as hard)
I have to put in a good word for the FedEx caveman--hasn't everyone thought their boss was a Neanderthal???
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