Public Service Announcement: My friend and fellow blogger Howard Mortman passes along this important link to ThanksUSA.org, which is currently conducting a "national treasure hunt" to help the needy families of those currently serving in our armed forces. It's a worthy cause.

In other news, has there been as much hype and underground marketing for a film as there's been for Snakes on a Plane? Case in point: You can actually get Samuel L. Jackson to call up a friend and leave an automated message with remarkable details, including your name, the recipient's name, occupation, and hobbies. (God knows how long Jackson must have spent recording every possible name.)